{"id":19557,"date":"2021-01-16T01:44:25","date_gmt":"2021-01-16T01:44:25","guid":{"rendered":"https:\/\/igc.vn\/?p=19557"},"modified":"2021-01-16T01:44:25","modified_gmt":"2021-01-16T01:44:25","slug":"tuong-lai-cua-video-tren-mang-xa-hoi-du-doan-cua-chuyen-gia","status":"publish","type":"post","link":"https:\/\/igc.vn\/vi\/tuong-lai-cua-video-tren-mang-xa-hoi-du-doan-cua-chuyen-gia\/","title":{"rendered":"T\u01b0\u01a1ng lai c\u1ee7a video tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i \u2013 d\u1ef1 \u0111o\u00e1n c\u1ee7a chuy\u00ean gia"},"content":{"rendered":"<p>Trong v\u00e0i n\u0103m qua, video \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t trong nh\u1eefng c\u00e1ch h\u1ea5p d\u1eabn nh\u1ea5t \u0111\u1ec3 c\u00e1c th\u01b0\u01a1ng hi\u1ec7u k\u1ec3 c\u00e2u chuy\u1ec7n c\u1ee7a h\u1ecd tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i.<\/p>\n<p>T\u1eeb s\u1ef1 ph\u1ed5 bi\u1ebfn t\u1ee9c th\u00ec c\u1ee7a video Tr\u1ef1c ti\u1ebfp tr\u00ean Facebook \u0111\u1ebfn Instagram, t\u0103ng th\u1eddi l\u01b0\u1ee3ng video c\u1ee7a h\u1ecd t\u1eeb 30 l\u00ean 60 gi\u00e2y, c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb \u0111ang s\u1eed d\u1ee5ng s\u1ee9c m\u1ea1nh c\u1ee7a video \u0111\u1ec3 truy\u1ec1n \u0111\u1ea1t t\u00ednh c\u00e1ch v\u00e0 c\u00e2u chuy\u1ec7n th\u01b0\u01a1ng hi\u1ec7u c\u1ee7a doanh nghi\u1ec7p h\u1ecd, th\u1ec3 hi\u1ec7n s\u1ef1 s\u00e1ng t\u1ea1o v\u00e0 x\u00e2y d\u1ef1ng k\u1ebft n\u1ed1i c\u1ea3m x\u00fac v\u1edbi ng\u01b0\u1eddi h\u00e2m m\u1ed9 v\u00e0 ng\u01b0\u1eddi theo d\u00f5i .<\/p>\n<p>V\u00e0 c\u00f3 t\u1edbi 51,9% c\u00e1c chuy\u00ean gia ti\u1ebfp th\u1ecb tr\u00ean to\u00e0n th\u1ebf gi\u1edbi \u0111\u00e1nh gi\u00e1 video nh\u01b0 c\u00e1c lo\u1ea1i n\u1ed9i dung v\u1edbi ROI t\u1ed1t nh\u1ea5t. V\u00e0 h\u01a1n 60% nh\u00e0 ti\u1ebfp th\u1ecb d\u1ef1 \u0111\u1ecbnh t\u0103ng \u0111\u1ea7u t\u01b0 v\u00e0o video trong n\u0103m t\u1edbi.<\/p>\n<p>Hi\u1ec7n t\u1ea1i, video \u0111ang ho\u1ea1t \u0111\u1ed9ng c\u1ef1c k\u1ef3 t\u1ed1t tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i. V\u1eady n\u00f3 s\u1ebd \u0111i \u0111\u00e2u trong ph\u1ea7n c\u00f2n l\u1ea1i c\u1ee7a n\u0103m nay v\u00e0 h\u01a1n th\u1ebf n\u1eefa?<\/p>\n<p>\u0110\u1ecdc \u0111\u1ec3 t\u00ecm hi\u1ec3u th\u00eam v\u1ec1 t\u01b0\u01a1ng lai c\u1ee7a xu h\u01b0\u1edbng video tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i v\u1edbi nh\u1eefng d\u1ef1 \u0111o\u00e1n \u0111\u01b0\u1ee3c h\u1ed7 tr\u1ee3 b\u1edfi c\u00e1c nghi\u00ean c\u1ee9u ng\u00e0y nay v\u00e0 c\u00e1c chuy\u00ean gia ti\u1ebfp th\u1ecb \u0111\u00e1ng ch\u00fa \u00fd.<\/p>\n<h2><strong>YouTube, Facebook v\u00e0 Instagram s\u1ebd l\u00e0 nh\u1eefng n\u1ec1n t\u1ea3ng \u01b0u ti\u00ean cho c\u00e1c video tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i<\/strong><\/h2>\n<p>M\u1eb7c d\u00f9 video s\u1ebd gi\u00fap n\u1ed9i dung tr\u1edf n\u00ean ph\u1ed5 bi\u1ebfn tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i, nh\u01b0ng kh\u00f4ng ph\u1ea3i n\u1ec1n t\u1ea3ng n\u00e0o c\u0169ng \u0111\u01b0\u1ee3c h\u01b0\u1edfng l\u1ee3i nh\u01b0 nhau t\u1eeb s\u1ef1 t\u0103ng tr\u01b0\u1edfng n\u00e0y. M\u1ed9t s\u1ed1 n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i s\u1ebd \u0111\u01b0\u1ee3c trang b\u1ecb t\u1ed1t h\u01a1n \u0111\u1ec3 t\u1ea1o, xu\u1ea5t b\u1ea3n v\u00e0 chia s\u1ebb video so v\u1edbi nh\u1eefng n\u1ec1n t\u1ea3ng kh\u00e1c. V\u00e0, nh\u1eefng ng\u01b0\u1eddi m\u00e0 c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb th\u00e0nh c\u00f4ng nh\u1ea5t s\u1ebd l\u00e0 nh\u1eefng ng\u01b0\u1eddi m\u00e0 c\u00e1c th\u01b0\u01a1ng hi\u1ec7u s\u1ebd thu h\u00fat nhi\u1ec1u nh\u1ea5t &#8211; \u0111\u00f3 l\u00e0 Facebook, YouTube v\u00e0 Instagram.<\/p>\n<p>V\u00ed d\u1ee5: h\u01a1n 100 tri\u1ec7u gi\u1edd video m\u1ed7i ng\u00e0y \u0111\u01b0\u1ee3c xem tr\u00ean Facebook v\u00e0 trong s\u1ed1 79% nh\u00f3m ti\u1ebfp th\u1ecb \u0111\u00e3 xu\u1ea5t b\u1ea3n video tr\u00ean Facebook v\u00e0o n\u0103m 2020, 85% cho bi\u1ebft h\u1ecd \u0111\u00e3 th\u00e0nh c\u00f4ng. Trong s\u1ed1 85% nh\u00f3m ti\u1ebfp th\u1ecb \u0111\u00e3 xu\u1ea5t b\u1ea3n video tr\u00ean Youtube, 83% nh\u1eadn th\u1ea5y n\u00f3 th\u00e0nh c\u00f4ng. V\u00e0, 65% nh\u00e0 ti\u1ebfp th\u1ecb video n\u00f3i r\u1eb1ng h\u1ecd c\u00f3 k\u1ebf ho\u1ea1ch \u0111\u01b0a Instagram v\u00e0o chi\u1ebfn l\u01b0\u1ee3c ti\u1ebfp th\u1ecb n\u0103m 2020 v\u00ec n\u1ed9i dung video hi\u1ec7u qu\u1ea3 nh\u01b0 th\u1ebf n\u00e0o tr\u00ean n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i n\u00e0y.<\/p>\n<p>Ba n\u1ec1n t\u1ea3ng n\u00e0y s\u1ebd ph\u1ed5 bi\u1ebfn nh\u1ea5t khi n\u00f3i \u0111\u1ebfn n\u1ed9i dung video tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i. H\u1ecd kh\u00f4ng ch\u1ec9 \u0111\u00e3 c\u00f3 h\u00e0ng tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng t\u00edch c\u1ef1c m\u00e0 c\u00f2n cho ph\u00e9p b\u1ea1n thu h\u00fat nh\u1eefng ng\u01b0\u1eddi theo d\u00f5i sau khi b\u1ea1n \u0111\u0103ng video. B\u1ea1n c\u00e0ng tr\u1ea3 l\u1eddi nhi\u1ec1u nh\u1eadn x\u00e9t v\u00e0 giao ti\u1ebfp v\u1edbi kh\u00e1n gi\u1ea3, h\u1ecd s\u1ebd c\u00e0ng t\u01b0\u01a1ng t\u00e1c nhi\u1ec1u h\u01a1n v\u1edbi n\u1ed9i dung c\u1ee7a b\u1ea1n trong l\u1ea7n \u0111\u0103ng ti\u1ebfp theo.<\/p>\n<blockquote><p>&#8220;<em>Khi b\u1ea1n t\u01b0\u01a1ng t\u00e1c v\u1edbi ng\u01b0\u1eddi h\u00e2m m\u1ed9 c\u1ee7a m\u00ecnh tr\u00ean Twitter v\u00e0 Facebook, \u0111i\u1ec1u \u0111\u00f3 khi\u1ebfn h\u1ecd c\u00f3 nhi\u1ec1u kh\u1ea3 n\u0103ng ch\u00fa \u00fd h\u01a1n khi b\u1ea1n c\u00f3 m\u1ed9t video m\u1edbi &#8230; v\u00e0 chia s\u1ebb video \u0111\u00f3 v\u1edbi b\u1ea1n b\u00e8 c\u1ee7a h\u1ecd<\/em>.&#8221;<\/p>\n<p>Megan O&#8217;Neill, Adweek<\/p><\/blockquote>\n<h2><strong>S\u1ebd c\u00f3 nhi\u1ec1u n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i d\u1ef1a tr\u00ean video h\u01a1n<\/strong><\/h2>\n<p>M\u1eb7c d\u00f9 Facebook, YouTube v\u00e0 Instagram s\u1ebd b\u1eaft \u0111\u1ea7u nh\u01b0 nh\u1eefng n\u1ec1n t\u1ea3ng h\u00e0ng \u0111\u1ea7u cho video tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i, nh\u01b0ng \u0111i\u1ec1u \u0111\u00f3 kh\u00f4ng c\u00f3 ngh\u0129a l\u00e0 h\u1ecd s\u1ebd \u0111\u01a1n \u0111\u1ed9c \u1edf v\u1ecb tr\u00ed \u0111\u1ea7u b\u1ea3ng trong th\u1eddi gian d\u00e0i. Tr\u00ean th\u1ef1c t\u1ebf, \u0111\u00e3 c\u00f3 m\u1ed9t l\u00e0n s\u00f3ng c\u00e1c n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i d\u1ef1a tr\u00ean video m\u1edbi \u0111ang nhanh ch\u00f3ng tr\u1edf n\u00ean ph\u1ed5 bi\u1ebfn tr\u00ean to\u00e0n th\u1ebf gi\u1edbi.<\/p>\n<p>L\u1ea5y v\u00ed d\u1ee5 nh\u01b0 Twitch. Ch\u1ec9 trong t\u00e1m n\u0103m, n\u1ec1n t\u1ea3ng ph\u00e1t tr\u1ef1c tuy\u1ebfn tr\u00f2 ch\u01a1i \u0111i\u1ec7n t\u1eed \u0111\u00e3 t\u0103ng t\u1eeb 102 ngh\u00ecn ng\u01b0\u1eddi xem l\u00ean h\u01a1n 1,4 tri\u1ec7u ng\u01b0\u1eddi xem .<\/p>\n<p>Tik Tok l\u00e0 m\u1ed9t v\u00ed d\u1ee5 \u0111i\u1ec3n h\u00ecnh kh\u00e1c. \u0110\u00e2y l\u00e0 \u1ee9ng d\u1ee5ng \u0111\u01b0\u1ee3c t\u1ea3i xu\u1ed1ng s\u1ed1 m\u1ed9t v\u00e0o n\u0103m 2020 v\u1edbi \u01b0\u1edbc t\u00ednh 738 tri\u1ec7u l\u01b0\u1ee3t t\u1ea3i xu\u1ed1ng. V\u1edbi h\u01a1n 500 tri\u1ec7u ng\u01b0\u1eddi d\u00f9ng \u0111ang ho\u1ea1t \u0111\u1ed9ng, Tik Tok hi\u1ec7n l\u00e0 n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i l\u1edbn th\u1ee9 s\u00e1u tr\u00ean th\u1ebf gi\u1edbi sau Instagram, WeChat, Facebook Messenger, Facebook v\u00e0 WhatsApp.<\/p>\n<p>Tuy nhi\u00ean, Tik Tok v\u00e0 Twitch kh\u00f4ng ph\u1ea3i l\u00e0 nh\u1eefng n\u1ec1n t\u1ea3ng x\u00e3 h\u1ed9i duy nh\u1ea5t nh\u1eafm \u0111\u1ebfn vi\u1ec7c gia nh\u1eadp h\u00e0ng ng\u0169 Facebook, YouTube v\u00e0 Instagram. Ngo\u00e0i nh\u1eefng ng\u01b0\u1eddi ch\u01a1i nh\u1ecf h\u01a1n nh\u01b0 Meerkat v\u00e0 Parascope, Twitter hi\u1ec7n \u0111ang tham gia v\u00e0o video v\u1edbi t\u00ednh n\u0103ng m\u1edbi nh\u1ea5t c\u1ee7a n\u00f3, Fleets. H\u1ea1m \u0111\u1ed9i l\u00e0 nh\u1eefng b\u00e0i \u0111\u0103ng t\u1ea1m th\u1eddi h\u1ebft h\u1ea1n sau m\u1ed9t ng\u00e0y, t\u01b0\u01a1ng t\u1ef1 nh\u01b0 C\u00e2u chuy\u1ec7n tr\u00ean Instagram. V\u1edbi Fleets, ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 \u0111\u0103ng video l\u00ean d\u00f2ng th\u1eddi gian c\u1ee7a h\u1ecd c\u00f3 kh\u1ea3 n\u0103ng \u0111\u01b0\u1ee3c tweet l\u1ea1i cao h\u01a1n s\u00e1u l\u1ea7n so v\u1edbi tweet \u1ea3nh. V\u00e0, nghi\u00ean c\u1ee9u t\u1eeb Nielsen cho th\u1ea5y video Twitter \u0111\u00e1ng nh\u1edb g\u1ea5p \u0111\u00f4i so v\u1edbi c\u00e1c video \u0111\u01b0\u1ee3c xem tr\u00ean c\u00e1c n\u1ec1n t\u1ea3ng m\u1ea1ng x\u00e3 h\u1ed9i kh\u00e1c. L\u00fd do \u1edf \u0111\u00e2y l\u00e0 c\u00e1c video tr\u00ean Twitter c\u00f3 xu h\u01b0\u1edbng \u0111\u01b0\u1ee3c xem l\u00e0 t\u1ef1 nhi\u00ean v\u00e0 ch\u00e2n th\u1ef1c h\u01a1n c\u00e1c video \u0111\u01b0\u1ee3c \u0111\u0103ng l\u00ean Facebook, Youtube ho\u1eb7c Instagram.<\/p>\n<h2><strong>C\u00e1c n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i s\u1ebd c\u1ea1nh tranh v\u1edbi c\u00e1c d\u1ecbch v\u1ee5 ph\u00e1t tr\u1ef1c tuy\u1ebfn<\/strong><\/h2>\n<p>Bi\u00ean gi\u1edbi ti\u1ebfp theo cho c\u00e1c n\u1ec1n t\u1ea3ng x\u00e3 h\u1ed9i nh\u01b0 Facebook, YouTube v\u00e0 Instagram d\u01b0\u1eddng nh\u01b0 l\u00e0 truy\u1ec1n h\u00ecnh. Tr\u00ean th\u1ef1c t\u1ebf, chuy\u00ean gia ti\u1ebfp th\u1ecb c\u1ee7a Facebook, Mari Smith, n\u00f3i v\u1edbi Likable r\u1eb1ng c\u00f4 \u1ea5y tin r\u1eb1ng m\u1ee5c ti\u00eau c\u1ee7a Facebook l\u00e0 &#8220;tr\u1edf th\u00e0nh n\u1ec1n t\u1ea3ng truy\u1ec1n h\u00ecnh tr\u1ef1c tuy\u1ebfn k\u1ef9 thu\u1eadt s\u1ed1 th\u1ebf h\u1ec7 ti\u1ebfp theo.&#8221;<\/p>\n<blockquote><p>&#8220;<em>Facebook \u0111ang c\u00f3 s\u1ee9 m\u1ec7nh tr\u1edf th\u00e0nh n\u1ec1n t\u1ea3ng truy\u1ec1n h\u00ecnh th\u1ebf h\u1ec7 ti\u1ebfp theo&#8221; <\/em><\/p>\n<p>Mari Smith<\/p><\/blockquote>\n<p>\u0110i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 Facebook s\u1ebd ho\u00e0n to\u00e0n tr\u1ef1c ti\u1ebfp v\u1edbi c\u00e1c th\u01b0\u01a1ng hi\u1ec7u nh\u01b0 Netlix v\u00e0 Hulu. M\u1ee5c ti\u00eau c\u1ee7a n\u00f3 l\u00e0 tr\u1edf th\u00e0nh \u0111i\u1ec3m \u0111\u1ebfn cho ph\u00e1t tr\u1ef1c tuy\u1ebfn video v\u00e0 theo Smith, n\u00f3 \u0111ang \u0111\u1ea7u t\u01b0 r\u1ea5t nhi\u1ec1u v\u00e0o t\u00ednh n\u0103ng &#8220;Xem&#8221; \u0111\u1ec3 \u0111\u1ea1t \u0111\u01b0\u1ee3c m\u1ee5c ti\u00eau \u0111\u00f3.<\/p>\n<p>M\u1eb7t kh\u00e1c, YouTube \u0111\u00e3 th\u1eed nghi\u1ec7m YouTube TV t\u1eeb n\u0103m 2017. V\u1edbi YouTube TV, ng\u01b0\u1eddi d\u00f9ng c\u00f3 th\u1ec3 xem truy\u1ec1n h\u00ecnh tr\u1ef1c ti\u1ebfp m\u00e0 kh\u00f4ng c\u1ea7n \u0111\u0103ng k\u00fd c\u00e1p. \u0110i\u1ec1u n\u00e0y kh\u00e1c nhi\u1ec1u so v\u1edbi c\u00e1ch ti\u1ebfp c\u1eadn ban \u0111\u1ea7u c\u1ee7a YouTube, v\u1ed1n ho\u00e0n to\u00e0n t\u1eadp trung v\u00e0o n\u1ed9i dung do ng\u01b0\u1eddi d\u00f9ng t\u1ea1o. V\u1edbi nhi\u1ec1u n\u1ec1n t\u1ea3ng truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i c\u1ea1nh tranh trong kh\u00f4ng gian c\u1ee7a m\u00ecnh, YouTube \u0111ang m\u1edf r\u1ed9ng cung c\u1ea5p \u0111\u1ec3 thu h\u00fat l\u01b0\u1ee3ng kh\u00e1n gi\u1ea3 l\u1edbn h\u01a1n.<\/p>\n<p>\u0110\u1eebng qu\u00ean Instagram. M\u1eb7c d\u00f9 kh\u00f4ng cung c\u1ea5p d\u1ecbch v\u1ee5 ph\u00e1t tr\u1ef1c tuy\u1ebfn ch\u00ednh th\u1ee9c, nh\u01b0ng Instagram g\u1ea7n \u0111\u00e2y \u0111\u00e3 tung ra t\u00ednh n\u0103ng IGTV h\u01b0\u1edbng \u0111\u1ebfn n\u1ed9i dung video d\u00e0i. V\u00e0, thay v\u00ec ph\u1ea3i nghi\u00eang thi\u1ebft b\u1ecb c\u1ee7a b\u1ea1n sang m\u1ed9t b\u00ean \u0111\u1ec3 xem video, IGTV m\u1edf r\u1ed9ng h\u00ecnh \u1ea3nh \u0111\u1ec3 c\u00f3 th\u1ec3 xem video t\u1eeb giao di\u1ec7n d\u1ecdc c\u1ee7a thi\u1ebft b\u1ecb. Nghi\u00ean c\u1ee9u cho th\u1ea5y r\u1eb1ng xem video t\u1eeb g\u00f3c \u0111\u1ed9 n\u00e0y c\u1ea3i thi\u1ec7n t\u1ef7 l\u1ec7 ho\u00e0n th\u00e0nh video.<\/p>\n<h2><strong>Video s\u1ebd tr\u1edf th\u00e0nh m\u1ed9t ph\u1ea7n c\u1ee7a tr\u1ea3i nghi\u1ec7m mua s\u1eafm<\/strong><\/h2>\n<p>Video \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t ph\u1ea7n ti\u00eau chu\u1ea9n c\u1ee7a tr\u1ea3i nghi\u1ec7m kh\u00e1ch h\u00e0ng v\u00e0 gi\u1edd \u0111\u00e2y, khi ng\u00e0y c\u00e0ng c\u00f3 nhi\u1ec1u ng\u01b0\u1eddi l\u00e0m vi\u1ec7c t\u1ea1i nh\u00e0 v\u00e0 mua s\u1eafm tr\u1ef1c tuy\u1ebfn, \u0111\u00f3 l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft cho c\u00e1c th\u01b0\u01a1ng hi\u1ec7u \u0111ang c\u1ed1 g\u1eafng qu\u1ea3ng b\u00e1 s\u1ea3n ph\u1ea9m c\u1ee7a h\u1ecd. Ph\u01b0\u01a1ng ti\u1ec7n truy\u1ec1n th\u00f4ng x\u00e3 h\u1ed9i mang \u0111\u1ebfn c\u01a1 h\u1ed9i ho\u00e0n h\u1ea3o \u0111\u1ec3 chia s\u1ebb nh\u1eefng video n\u00e0y v\u00ec 61% ng\u01b0\u1eddi ti\u00eau d\u00f9ng mu\u1ed1n xem n\u1ed9i dung video khi t\u01b0\u01a1ng t\u00e1c v\u1edbi th\u01b0\u01a1ng hi\u1ec7u. V\u00e0, 55% m\u1ecdi ng\u01b0\u1eddi s\u1ebd s\u1eed d\u1ee5ng n\u1ed9i dung video c\u1ee7a th\u01b0\u01a1ng hi\u1ec7u khi \u0111\u01b0a ra quy\u1ebft \u0111\u1ecbnh mua h\u00e0ng.<\/p>\n<p>Tuy nhi\u00ean, qu\u1ea3ng c\u00e1o s\u1ea3n ph\u1ea9m kh\u00f4ng ph\u1ea3i l\u00e0 c\u00e1ch duy nh\u1ea5t \u0111\u1ec3 t\u1eadn d\u1ee5ng video tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i. C\u00e1c th\u01b0\u01a1ng hi\u1ec7u nh\u01b0 Napoleon Cat \u0111ang t\u1ea1o video &#8220;gi\u1ea3i th\u00edch&#8221; \u0111\u1ec3 h\u1ecd gi\u1ea3i th\u00edch c\u00e1ch ho\u1ea1t \u0111\u1ed9ng c\u1ee7a s\u1ea3n ph\u1ea9m v\u00e0 ai s\u1ebd s\u1eed d\u1ee5ng s\u1ea3n ph\u1ea9m \u0111\u00f3.<\/p>\n<p>C\u00e1c th\u01b0\u01a1ng hi\u1ec7u kh\u00e1c c\u0169ng \u0111ang t\u1ed5 ch\u1ee9c c\u00e1c phi\u00ean h\u1ecfi \u0111\u00e1p v\u00e0 \u0111\u0103ng c\u00e1c video ch\u1ee9ng th\u1ef1c c\u1ee7a kh\u00e1ch h\u00e0ng. \u0110i\u1ec1u n\u00e0y cung c\u1ea5p m\u1ed9t m\u1ee9c \u0111\u1ed9 b\u1eb1ng ch\u1ee9ng x\u00e3 h\u1ed9i gi\u00fap kh\u00e1ch h\u00e0ng tin t\u01b0\u1edfng v\u00e0o th\u01b0\u01a1ng hi\u1ec7u sau khi h\u1ecd xem m\u1ed9t trong nh\u1eefng video n\u00e0y.<\/p>\n<p>\u0110\u00e2y ch\u1ec9 l\u00e0 m\u1ed9t v\u00e0i c\u00e1ch m\u00e0 video tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i \u0111ang \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn tr\u1ea3i nghi\u1ec7m c\u1ee7a kh\u00e1ch h\u00e0ng. Nh\u01b0 Brian Halligan nh\u1ea5n m\u1ea1nh trong ph\u1ea7n tr\u00edch d\u1eabn d\u01b0\u1edbi \u0111\u00e2y, \u0111\u00e2y l\u00e0 nh\u1eefng c\u01a1 h\u1ed9i k\u1ecbp th\u1eddi m\u00e0 &#8220;c\u00e1c nh\u00e0 ti\u1ebfp th\u1ecb c\u1ea7n th\u00edch \u1ee9ng ho\u1eb7c c\u00f3 nguy c\u01a1 tuy\u1ec7t ch\u1ee7ng&#8221; do t\u1ee5t h\u1eadu so v\u1edbi \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh c\u1ee7a h\u1ecd.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-19561\" src=\"https:\/\/igc.vn\/wp-content\/uploads\/2021\/01\/tuong-lai-cua-video-tren-mang-xa-hoi-du-doan-cua-chuyen-gia-1.png\" alt=\"\" width=\"650\" height=\"329\" srcset=\"https:\/\/igc.vn\/wp-content\/uploads\/2021\/01\/tuong-lai-cua-video-tren-mang-xa-hoi-du-doan-cua-chuyen-gia-1.png 650w, https:\/\/igc.vn\/wp-content\/uploads\/2021\/01\/tuong-lai-cua-video-tren-mang-xa-hoi-du-doan-cua-chuyen-gia-1-600x304.png 600w, https:\/\/igc.vn\/wp-content\/uploads\/2021\/01\/tuong-lai-cua-video-tren-mang-xa-hoi-du-doan-cua-chuyen-gia-1-300x152.png 300w\" sizes=\"auto, (max-width: 650px) 100vw, 650px\" \/><\/p>","protected":false},"excerpt":{"rendered":"<p>Trong v\u00e0i n\u0103m qua, video \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t trong nh\u1eefng c\u00e1ch h\u1ea5p d\u1eabn nh\u1ea5t \u0111\u1ec3 c\u00e1c th\u01b0\u01a1ng hi\u1ec7u k\u1ec3 c\u00e2u chuy\u1ec7n c\u1ee7a h\u1ecd tr\u00ean m\u1ea1ng x\u00e3 h\u1ed9i. T\u1eeb s\u1ef1 ph\u1ed5 bi\u1ebfn t\u1ee9c th\u00ec c\u1ee7a video Tr\u1ef1c ti\u1ebfp tr\u00ean Facebook \u0111\u1ebfn Instagram, t\u0103ng th\u1eddi l\u01b0\u1ee3ng video c\u1ee7a h\u1ecd t\u1eeb 30 l\u00ean 60 gi\u00e2y, c\u00e1c nh\u00e0&#8230;<\/p>","protected":false},"author":1,"featured_media":19559,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-19557","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing"],"_links":{"self":[{"href":"https:\/\/igc.vn\/vi\/wp-json\/wp\/v2\/posts\/19557","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/igc.vn\/vi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/igc.vn\/vi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/igc.vn\/vi\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/igc.vn\/vi\/wp-json\/wp\/v2\/comments?post=19557"}],"version-history":[{"count":0,"href":"https:\/\/igc.vn\/vi\/wp-json\/wp\/v2\/posts\/19557\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/igc.vn\/vi\/wp-json\/wp\/v2\/media\/19559"}],"wp:attachment":[{"href":"https:\/\/igc.vn\/vi\/wp-json\/wp\/v2\/media?parent=19557"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/igc.vn\/vi\/wp-json\/wp\/v2\/categories?post=19557"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/igc.vn\/vi\/wp-json\/wp\/v2\/tags?post=19557"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}